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Bureaucracy facilitates innovation.

A) True
B) False

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Anti-lock brake systems are a well-established feature for automobiles but are not yet used uniformly by every automobile company. This technology should be grouped under:


A) base technology.
B) key technology.
C) emerging technology.
D) market technology.
E) active technology.

F) B) and D)
G) None of the above

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Early adopters of new technologies tend to be more profitable.

A) True
B) False

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Scenario D. Use the information given below to answer the questions that follow. Power Nutrition Inc. sells performance enhancing foods and beverages for athletes and active people. In a recent product development meeting, Bob suggested that the company should acquire the newly developed technology, created by Pharma Corp., for infusing vitamin and mineral blends into food. Bob believed it would be easier to acquire the technology directly from Pharma Corp. Gary felt that the method of infusing blends in the new energy bars should be developed within the company. He knows it may take longer but feels that the competitive advantage it would provide was worth the wait. Joyce suggested that the company should work jointly with Pharma Corp. to develop an entirely new product. She felt that Power Nutrition Inc. did not possess sufficient financial resources to purchase the technology from Pharma Corp. -Based on the scenario, which method of acquiring technology does Gary favor?


A) Internal development
B) Licensing
C) Contracted development
D) Purchase
E) Research partnership

F) C) and D)
G) All of the above

Correct Answer

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Jane, a secretary at a law firm, had a comfortable job with fixed working hours. Suddenly, her boss informed her that she would have to start working extra hours from the next week. He said that the firm had received many new clients and so the workload had increased. However, he reassured her that she would be paid more for the extra work. Taken aback, Jane refused to comply with his wishes. Which of the following is a reason why she resisted the change?


A) Jane had formed a different assessment of the proposed change.
B) The change was unexpected and took Jane by surprise.
C) Jane did not understand why the change was being implemented.
D) Jane felt that it was a management tactic.
E) Jane felt that the change was not in her best interest.

F) A) and C)
G) A) and D)

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Who developed force-field analysis?


A) Lawrence Ellison
B) Kurt Lewin
C) Frederick Taylor
D) Peter Drucker
E) Adam Smith

F) B) and C)
G) A) and E)

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Discuss any three reasons for resistance to change.

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Technology that is commonplace in the industry and provides little competitive advantage is referred to as:


A) base technology.
B) emerging technology.
C) key technology.
D) environmental technology.
E) pacing technology.

F) C) and E)
G) A) and B)

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An entrepreneur wanted to sell washing machines with dryers in a tropical country. To his disappointment, he found that nobody wanted to buy his machines. He realized that the dry climate of the country contributed to his failure. People usually hung their washing out in the sun to dry. The lack of _____ was responsible for the failure of his product.


A) market receptiveness
B) technological feasibility
C) organizational suitability
D) economic viability
E) capability development

F) C) and E)
G) D) and E)

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Which of the following is a reason for a firm to choose technology trading to acquire new technology?


A) For proprietary ownership
B) Cost effectiveness
C) To build barriers to entry
D) For competitive advantage
E) To enhance product differentiation

F) A) and B)
G) D) and E)

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_____ emphasizes identifying and monitoring the sources of new technologies for an industry.


A) Licensing
B) Differentiation
C) Environmental scanning
D) Just-in-time
E) Mass customization

F) A) and E)
G) None of the above

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In _____ firms, strategic decisions are likely to be based on careful analysis and experience in the industry setting.


A) defender
B) prospector
C) analyzer
D) shaper
E) adopter

F) D) and E)
G) A) and B)

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Describe two effective approaches to managing resistance and enlisting cooperation.

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Two effective approaches to managing res...

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Scenario B. Use the information given below to answer the questions that follow. You work for a large software design firm, in a small department that is charged with initiating new ideas for software products for the children's market. You believe that children want fantasy-based computer programs. Although this is not the current trend in your industry, you develop a software package that appeals to children, fosters creativity, and enables the child to use his or her imagination to create a make believe future career. For instance, they get to be a professional baseball player or a CEO. Your manager is surprised by the idea when you show her the developed product. However, she feels that it is a good idea, but it will be hard to sell to upper management. At your presentation to senior management, the product is not accepted. Not losing hope, you and your manager make an appointment with the vice president who was not present at the meeting and discuss the idea with him. Fortunately, he agrees to take the matter up with the rest of the members of upper management for a detailed discussion. -In this scenario, the vice president's role would be described as the:


A) product champion.
B) executive champion.
C) advising inventor.
D) technical innovator.
E) technical advisor.

F) A) and C)
G) B) and C)

Correct Answer

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Scenario D. Use the information given below to answer the questions that follow. Power Nutrition Inc. sells performance enhancing foods and beverages for athletes and active people. In a recent product development meeting, Bob suggested that the company should acquire the newly developed technology, created by Pharma Corp., for infusing vitamin and mineral blends into food. Bob believed it would be easier to acquire the technology directly from Pharma Corp. Gary felt that the method of infusing blends in the new energy bars should be developed within the company. He knows it may take longer but feels that the competitive advantage it would provide was worth the wait. Joyce suggested that the company should work jointly with Pharma Corp. to develop an entirely new product. She felt that Power Nutrition Inc. did not possess sufficient financial resources to purchase the technology from Pharma Corp. -Based on the scenario, which method of acquiring technology does Joyce favor?


A) Internal development
B) Licensing
C) Contracted development
D) Purchase
E) Research partnership

F) B) and E)
G) C) and E)

Correct Answer

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Which of the following describes a product champion?


A) Has the status, authority, and resources to support an innovation
B) Promotes a new technology throughout the organization
C) Develops a new technology
D) Coordinates the technological efforts of various business units
E) Assesses technological implications

F) All of the above
G) A) and E)

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Without the demand for technology, there is no reason for technological innovation to occur.

A) True
B) False

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Total organization change involves introducing and sustaining multiple policies, practices, and procedures across multiple units and levels.

A) True
B) False

Correct Answer

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Which of the following is a characteristic of enduringly great companies?


A) They are driven by incremental goals.
B) They focus on beating the competition.
C) They have a strong strategy that they believe in deeply.
D) They undergo continuous change.
E) They focus only on profits.

F) None of the above
G) B) and D)

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The _____ approach redesigns tasks in a way that jointly optimizes the social and technical efficiency of work.


A) sociotechnical systems
B) structural systems
C) technology-oriented systems
D) remodeling systems
E) ergonomic

F) A) and C)
G) A) and E)

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