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Domain name hosting (web hosting) is a service that allows the owner of a domain name to maintain a simple website and provide email capacity.

A) True
B) False

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Which of the following is not true of sustaining technology?


A) Provides a cheaper product for current customers.
B) Provides a product that does not meet existing customer's future needs.
C) Provides a better product for current customers.
D) Provides a faster product for current customers.

E) B) and C)
F) A) and D)

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What is the exact pattern of a consumer's navigation through a site?


A) Web browsing
B) Hypertext
C) Clickstream data
D) Web data

E) None of the above
F) A) and B)

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Nike offers people the opportunity to visit its website to create running shoes in the style and color they choose. How would you classify Nike's ebusiness strategy?


A) Information richness
B) Mass customization
C) Personalization
D) Interactivity

E) A) and B)
F) C) and D)

Correct Answer

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Which of the following terms could you use synonymously when referring to the web?


A) Network, paradigm shift
B) URL, Domain name
C) HTML, Internet
D) Web browser, blog

E) B) and D)
F) A) and B)

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What is the Internet protocol web browsers use to request and display web pages using universal resource locators?


A) Hypertext markup language
B) Web browser
C) Hypertext transport protocol
D) Universal resource locator

E) C) and D)
F) B) and C)

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What is information richness?


A) A global public network of computer networks that pass information from one to another using common computer protocols.
B) Refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information.
C) Refers to the number of people a business can communicate with on a global basis.
D) Occurs when those with access to technology have great advantages over those without access to technology.

E) C) and D)
F) None of the above

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What allows user to access the WWW?


A) Web conferencing
B) Web browser
C) Web 2.0
D) Web business

E) B) and D)
F) None of the above

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Which of the following terms implies that organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction?


A) Collective intelligence
B) Digital Darwinism
C) Joint venture
D) Sole proprietorship

E) C) and D)
F) All of the above

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Intermediaries occur when a customer sells directly to another customer online, cutting out the intermediary.

A) True
B) False

Correct Answer

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Which of the following is a type of web browser?


A) Microsoft Word and Excel
B) Internet Explorer and Mozilla Firefox
C) Facebook and MySpace
D) All of these

E) All of the above
F) A) and D)

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A sustaining technology is a new way of doing things that initially does not meet the needs of existing customers.

A) True
B) False

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A sustaining technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.

A) True
B) False

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A few examples of ebusiness advantages can include opening new markets, reducing costs, and expanding global reach.

A) True
B) False

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URLs use domain names to identify particular websites.

A) True
B) False

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What is a type of mediation that refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness?


A) Cybermediation
B) Interactivity
C) Reintermediation
D) Disintermediation

E) C) and D)
F) A) and D)

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Which of the following is an example of a disruptive technology?


A) Oracle's database software
B) Sony's transistor-based consumer electronics (transistor radio)
C) Intel's low-end microprocessor
D) All of these

E) C) and D)
F) All of the above

Correct Answer

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Dell ranks highest on the list for expecting returns from existing investments.

A) True
B) False

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Bethany Jones is a real estate agent who specializes in the luxury home market in the Orlando, FL, area. Bethany is highly technical and uses many types of online marketing techniques to increase business. One of most successful online marketing techniques is to place a rectangular graphic display along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bethany using?


A) A cookie
B) A banner ad
C) A pop-up ad
D) A click-through ad

E) B) and C)
F) A) and D)

Correct Answer

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What is the Internet Corporation for Assigned Names and Numbers?


A) A markup language that delivers everything from animation to graphics and music to movies.
B) An international community that develops open standards to ensure the long-term growth of the web.
C) A nonprofit organization that has assumed the responsibility for Internet Protocol (IP) address space allocation, protocol parameter assignment, and domain name system management.
D) The Internet protocol web browsers use to request and display web pages using universal resource locators.

E) B) and D)
F) A) and B)

Correct Answer

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